The History of Advertising in MLB Bibiliography
Arcella, C. F. (1997). Major League Baseball’s Disempowered Commissioner: Judicial Ramifications of the 1994 Restructuring. Columbia Law Review, 97, 2420-2469. Butterworth, M. L. (2007). Race in “The Race”: Mark McGwire, Sammy Sosa, and Heroic Constructions of Whiteness. Critical Studies in Media Communication, 24, 228-244. Cuneo, A.Z. & Tomaselli, R. (2007). How will MLB market Bonds’ […]
The History of African Americans in Baseball Bibiliography
Anderson, B. (2001). Celebrating Jackie Robinson? Major League Baseball Sees the Limitations of Promotions. Journal of Promotion Management, 7, 215-224. Carroll, B. (2006). Early Twentieth-Century Heroes: Coverage of Negro League baseball in the Pittsburgh Courier and the Chicago Defender. Journalism History, 32, 34-42. Carroll, B. (2006). From Fraternity to Fracture: Black Press Coverage of Involvement […]
